A brief explanation of CX CX is the user’s opinion on a company, built from interactions between them. User experience (UX) sits within this, as it covers a service or product of a company. CX encompasses all possible interactions a user could have. For example, with sales assistants or chatbots, using their websites, getting the… Continue reading My take on customer experience (CX)
Author: admin
The importance of a fresh perspective
Recently, I finished up on a 2-year project. When you’re working on the same thing for that length of time, you can get too close to it. Meaning, you forget to take a step back and look at what you’re doing from a different angle. I firmly believe that this can disrupt the quality of… Continue reading The importance of a fresh perspective
A recent experience with the electoral register
At the beginning of the year, I moved to a remote part of Scotland. This meant I had to do all of the usual tasks when you make a big address change, such as: I had moved to a new part of Scotland, meaning I was no longer on the electoral register. So, I wanted… Continue reading A recent experience with the electoral register
Improving a lengthy form
A service designer in my work recently reached out to the content community. They had recently began a new piece of work which involved taking a very outdated PDF form, and drastically improving it. They lacked a content designer on the project, and therefore wanted to find out what we would do in this scenario.… Continue reading Improving a lengthy form